For brands and suppliers
Reach the trade. Authentically.
Every person on Hard Hat Way is a tradesperson or someone hiring one. No generic audience, no wasted impressions. Real people who buy tools, materials and workwear every week, and a founder they already trust because he is one of them.
How we work together
Four ways in. None of them a banner ad.
We do not run intrusive adverts. We do partnerships that the trade actually respects, because the alternative is losing the trade.
Sponsored competitions
Put your brand behind Top Trade of the Week, giveaways and challenges. Your products end up in the hands of tradespeople who will use them, judge them honestly and post about them to the community.
Product integration
Feature your tools and materials where the trade already talks: product reviews, the Cabin and community content. Placement that reads as natural because it is.
Content collaboration
Stu's 1.6 million audience across YouTube, TikTok, Facebook and Instagram. Real products tested on a real site by a real bricklayer, with the verdict he actually reached.
Brand presence
A supplier listing, posts to the feed, deals near you and direct access to tradespeople who are buying what you sell this week.
Who this is for
If tradespeople use it, buy it or wear it
Tool manufacturers
Hand tools, power tools, specialist kit. In front of the people who use them every day and trust what other trades say about them.
Material suppliers
Bricks, blocks, timber, fixings, adhesives. Tradespeople buy materials constantly, and they talk about what is good.
Workwear and safety
PPE, boots and workwear for an audience that needs it and values the pair that lasts over the cheapest option.
Self-serve
Brand or supplier account, £49.99 a month
- Post to the feed
- Showcase products
- Suppliers directory listing
- Deals near you
Bought and managed in the app. The full price list, with everything that is never charged, is on the pricing page.
Get in touch
Let's build something
Tell us what you make and who you want to reach. Stu reads every message himself, and if it is not a fit for the trade he will say so.
